PinnedPublished inFifth PWhat is Hackvertising? How to use it to create viral marketing campaigns?It is every marketer’s dream to create a promotional campaign which can go viral on Internet. There have been multiple techniques and…Sep 15, 2020Sep 15, 2020
PinnedPublished inFifth PThe Impossible Dream.La Mancha who I referred to as Confucius of Japanese culture, had written a great poem in the past.Jan 23, 2019Jan 23, 2019
PinnedPublished inFifth PMetaverse == New heaven for fashion influencers. Exploring the tip of the iceberg!We all know Metaverse is that big buzzword everyone is trying to demystify nowadays. But I am tired of explaining people what is a…Oct 14, 2022Oct 14, 2022
DotA 2 — the game which defined & broke the rules of E-sportsDefense of the ancients has been the constant in my life since 2010.Sep 12Sep 12
Published inFifth PWhich is the most under-rated target group of consumers in India?Smart Housewife of Indian households:Aug 7Aug 7
Published inFifth PWhy digital out-of-house marketing is going to be the talk of the towns in next 2–3 years of Indian…While reading the latest FICCI M&E report of Indian media ecosystem, I saw the number of billboards in India. The number is something from…Aug 7Aug 7
Published inFifth PMarketing Arsenal #1What does a marketer need to become super effective at creating a very unique impact on the business?Aug 2Aug 2
Published inFifth PI am tired of people trying to find jobs on the “CLIENT SIDE” #1If you have ever worked at an ad agency or even any kind of organization which is in the business of providing business services to…Jul 29Jul 29
Published inFifth PWhat type of marketing do you want to do?When you hear this kind of question, you start to wonder. Is the answer I am thinking of too simple? or too vague? or to reductive?Jul 11Jul 11